Meet Our Leadership Team

  • Headshot of Craig Donaldson

    Craig Donaldson

    Chief Executive Officer

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    Craig Donaldson

    Chief Executive Officer

    Mr. Donaldson served as CEO of Vasa Fitness, a high-value, low-price operator of fitness clubs and one of the top-20 largest health club operators in the U.S., from 2016 to 2018, and CEO of Service Brands International, a multi-concept residential services-focused franchise system, from 2012 to 2015. Previously, he was president, CEO and general manager of Harris Research, Inc., one of the largest franchisors in the residential services industry, with more than 4,000 franchises in over 40 countries, from 1997 to 2012, including during a period when the business was a subsidiary of The Home Depot. Earlier in his career, Donaldson held multiple leadership roles with Avery Dennison. He received an MBA and a Bachelor of Arts in Economics from Brigham Young University.
  • Headshot of Brian Balconi

    Brian Balconi

    Chief Legal Officer

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    Brian Balconi

    Chief Legal Officer

    25 years in corporate franchising

    Mr. Balconi has led the legal function of Authority Brands and its affiliates since joining Authority Brands in November 2018. In this role, he oversees all legal matters, including franchising, intellectual property, corporate law and mergers and acquisitions.

    A veteran of franchising, Mr. Balconi was previously an attorney for Dunkin’ Brands (Dunkin’ Donuts and Baskin Robbins) and Little Caesars where he was General Counsel. Mr. Balconi is active in industry associations, including the International Franchise Association and the American Bar Association Forum on Franchising, in which he previously served as Director of the Corporate Counsel Division.

    Mr. Balconi has a Bachelor of Business Administration from the University of Notre Dame and a law degree from the University of San Diego.

  • Headshot of Elliot Rosenbaum

    Elliot Rosenbaum

    Chief of Staff

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    Elliot Rosenbaum

    Chief of Staff

    Mr. Rosenbaum joined Authority Brands in August 2021 and is currently serving as Chief of Staff. In this role, Mr. Rosenbaum executes key strategic projects and supports business functions across the organization. Prior to joining Authority Brands, Elliot was an Associate at Apax Partners, the private equity sponsor that manages Funds invested in Authority Brands. At Apax, Mr. Rosenbaum supported Authority Brands in executing key strategic projects including M&A and financial structuring, and also investing in other service-based companies. Mr. Rosenbaum started his career as an investment banker at Moelis & Company in New York.

  • Headshot of Jordan Wilson

    Jordan Wilson

    Senior Vice President, Franchise Development

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    Jordan Wilson

    Senior Vice President, Franchise Development

    Jordan joined the Authority Brands team in January 2023 and brought with him more than 15 years of expertise in business development sales in franchise and national brands. Most recently as Senior Vice President, Franchise Sales at Scorpion he helped grow the franchise vertical from the ground up to now one of the leading franchise suppliers in the space.

    As the lead of Authority Brands’ entire franchise development function, Jordan’s priority is to serve our team and develop a results-based culture. His passion is for developing people and implementing processes that enable us to hit our goals.

    Jordan received his B.S. in Marketing from the University of Mobile and received his Certified Franchise Executive accreditation in 2019 from the International Franchise Association and served on the IFA Convention Committee from 2017-2019.

  • Headshot of Somer Webb

    Somer Webb

    Chief Financial Officer

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    Somer Webb

    Chief Financial Officer

    Ms. Webb served as the Chief Financial Officer for Solo Brands (NYSE: DTC) from May 2022 – Dec 2023.  Prior to Solo Brands, Ms. Webb spent six years with Worldwide Express, a full-service logistics provider, she held the position of CFO from 2019-2022.  She has also held multiple leadership positions over her career at DaVita, Match Group, Amazon, and Yum! Brands.  She began her finance career at PepsiCo in 2004.  Ms. Webb earned an MBA from University of Texas at Arlington, and BBA in Management Information Systems from Baylor University.   Somer currently serves as a Board of Director and Chair of the Compensation Committee for Carriage Services (NYSE: CSV).
  • Headshot of Kenneth Schweighofer

    Kenneth Schweighofer

    Chief Marketing Officer

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    Kenneth Schweighofer

    Chief Marketing Officer

    Kenneth Schweighofer is a seasoned marketing leader with over 15 years of experience driving brand success and innovation. As the Chief Marketing Officer at Authority Brands, he brings a wealth of expertise in commercial strategy, P&L management, and cross-functional leadership.

    Prior to joining Authority Brands in July 2024, Kenneth served as the CMO for ServiceMaster Brands, leveraging his deep understanding of franchising to deliver impactful marketing strategies. His experience also includes roles as CMO for ATI Restoration and Head of Marketing for Sanofi.

    Kenneth holds an MBA from the McCombs School of Business at The University of Texas at Austin.

  • Headshot of Tij Bedi

    Tij Bedi

    Chief Information Officer

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    Tij Bedi

    Chief Information Officer

    Tij Bedi serves as Chief Technology Officer at Authority Brands, bringing over 25 years of technology leadership experience to the role. As CTO, he oversees IT operations and drives technological innovation to support the company's expanding network of home service franchises.

    An engineer by education, Bedi has demonstrated success in leveraging technology to achieve business growth across diverse industries including fitness, media, legal, and manufacturing. Prior to joining Authority Brands, he held a key position at Gartner where he led client engagement and digital experience initiatives.

    Known for his problem-solving mindset and data-driven approach, Bedi specializes in enhancing operational efficiency, strengthening cybersecurity, and implementing innovative solutions that streamline franchise ownership.